Panerai is a sumptuous Italian watch manufacturer. It�s was founded in 1860 in Florence by Giovanni Panerai (1825-1897). It later turned into the official provider to the Royal Italian Navy and became involved in developing supreme precision devices. The company is renowned for its Radiomir and Luminor watches.
Panerai was purchased by Richemont in 1997.Compagnie Financière Richemont SA is a Swiss luxurious products corporation that was founded in 1988 by the South African billionaire businessman, Anton Rupert. It is related to the following main business areas: jewelry, watches, writing implements and clothes. It is the eighth largest company in the Swiss market. As of 2004, it is the second biggest luxury products corporation in the globe by profit.
Among Panerai�s famous watches, there are the legendary Radiomir series, in particular, the Base and the Black Seal models which were considered rare and unknown just a few years ago, but have recently become extremely popular.
Panerai invents Special Editions every year. In 2005 they invented the Luminor Sealand Jules Verne Special Edition, honoring the memory of �20000 Leagues under the Sea�. The production of this model was limited to 100 pieces.
Fans of Panerai are called Paneristi (from the term �Ferraristi�-fans of Ferrari).
Panerai In The Movies
In recent times Panerai has been shown in the best movies. A number of remarkable appearances includes:
1996:
*Eraser - Arnold Schwarzenegger wearing a Panerai Luminor Marina
*Daylight - Sylvester Stallone wearing a Panerai Logo
2001:
*Bridget Jones's Diary - Hugh Grant wearing a Panerai
2002:
*The Transporter - Jason Statham wearing a Panerai.
*Two Weeks Notice - Hugh Grant wearing a Panerai
2003:
*Welcome to the Jungle - Dwayne (The Rock) Johnson wearing a Panerai
*Hollywood Homicide - Josh Hartnett wearing a Panerai Luminor Marina
2005:
*The Transporter 2 - Jason Statham wearing a Panerai Luminor Chrono Daylight (44mm)
*Elizabethtown - Orlando Bloom wearing a Panerai Luminor 1950
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